Tuesday, January 27, 2009

Promising Soaps

Martha has stacks of old magazines from the 70's in her studio space. She has this great Noxema advertisement in which a young woman with perfectly styled hair and tons of make-up is gently touching her cheek with bubbles.

I can laugh at how obvious advertisements try to manipulate me. But there are times when my guard is down and I find my 35-year-old self wanting something that I will never have; a 15 year-old's skin, styled by a professional make-up artist, then Photoshopped once the picture's taken.

Mitch Nash from Blue Q makes a bath care line who's humor lies in it's honest product. He said, "A lot of soaps promise perfection, but that is so ridiculous on a certain level. So we go in a complete opposite direction. We have this soap called 'Total Bitch' and it's like 'For those who demand the very best.' And it's about empowerment and being yourself, rather than letting any one item make you more beautiful or pretty."

So for now, I'll stick with Blue Balls Soap. After all "It's not what you got, it's how you wash it."

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